That’s Brandertainment™: Famestar

Time Warner wants to make you a star.

They’ve launched a new site that lets you tell your own fictional story of your rise to stardom…and subsequent fall back to earth. You can upload photos and create your own True Hollywood Stories-style video about yourself, then share it with your friends. It also links to your Facebook and Myspace pages. The Time Warner brand is prominently displayed throughout the experience while you enjoy the fun. Their goal is to provide so much brandertainment that the site will go super-viral in no time.

Read more about this in AdWeek ››

Become a star yourself ›› 

What do you think?

That’s Brandertainment,

Ron

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